Why Your Membership Needs More Than Just Great Content – It Needs a Vibrant Community!
🎉 Members come for the content and stay for the community.
Try finding a scaling membership site where this isn’t the case – good luck, I’ll wait!
Ah, the buzz of a thriving online community!
It’s the secret sauce, the magic ingredient in the world of membership sites. And here’s a playful truth bomb for you: you can sell courses without a sense of community, but oh boy, it’s going to feel like pushing a boulder uphill each time to get repeat buyers. Why? Because we, my friends, are social butterflies at heart!
Building a thriving community is key to scaling your membership site.
It’s not just about having a community space but fostering genuine engagement. Whether it’s through Facebook, a WordPress site, live events, or direct outreach, the essence lies in making your members feel connected and involved. Remember, the community’s platform should align with your business needs and the effort you’re willing to invest.
The Community Conundrum
The biggest facepalm moment? Treating community building like a lazy Sunday afternoon chore. Imagine throwing a party, forgetting to send out invites, and then standing in your party hat wondering why no one’s showing up. Yep, that’s what neglecting your community feels like.
The Dancefloor Analogy
Beyond Online Forums
Location, Location, Location
Before you jump into choosing a platform, ask yourself – how much glitter and energy can I sprinkle into this community? If you’re already swamped, Facebook’s your low-maintenance bestie. But remember, anything off Facebook needs more muscle to draw people in.